Internet Explorer). Even so, the success of a persuasive narrative is to a great extent dependant on the credibility of its proponents (Boin et al., 2016). Hope and resilience are closely aligned constructs, as they both include a tendency towards maintaining an optimistic outlook in the face of adversity (Duggal et al., 2016). You are using a browser version with limited support for CSS. Discuss. Google Analytics 4, ActiveCampaign, J Public Relat Res 24(1):6985. Before the pandemic, Simon and Mobekk (2019) argued that the concept of dugnad is central to Norwegian culture, inculcating prosocial and cooperative behaviour, and thereby plays a role in Norway being one of the most egalitarian democracies and having high levels of equality and reciprocity. the best experience, we recommend you use a more up to date browser (or turn off compatibility mode in Rather than waiting for your audience to think up objections to the points you make, do it yourself. With the outline and research completed, it is now time to start writing your essay. Caleb is a dedicated professional who always puts his clients first. There is therefore a heavy seriousness about the situation. He is also the former executive director of the 9-11 Commission. In the meantime, to ensure continued support, we are displaying the site without styles He is an expert in his craft and takes great pride in helping students achieve their academic goals. The impact of COVID-19 on society is far-reaching. Accessed 20 May 2021, Wang W, Shen F (2019) The effects of health narratives: Examining the moderating role of persuasive intent. I want to. Research has shown that, when compared to the traditional media platforms, social media platforms are used by leaders and elected officials to communicate, inform, and engage with their citizens (Golbeck et al., 2010). A study by Blix et al. Everything will be fine [Alt blir bra] was one of the campaigns that spread because of the COVID-19 crisis in Norway depicting pictures of a rainbow. Lessons from previous crises tell us that leaders need to pay attention to the fear of the ongoing threat, as well as sadness and grief, and to provide hope to mitigate social disruption (Maak et al., 2021). The government is therefore introducing new national infection control measures If the current rate of infection continues, the number of inpatients in intensive care units will increase sharply in the coming weeks. I'm laid back and get along with everyone. The reason we were able to hit the ground running when COVID-19 first emerged is that we foresaw the inevitable threat of a pandemic, and four years earlier, we invested to prepare for it. J Behav Public Administration, 3(1). It should be frequent, consistent and involve compassionate messages conveyed in an inspired and transformational communication style. Google Scholar, Hungnes S (2016) Den norske dugnadskulturen (The Norwegian voluntary culture. Moreover, such references to togetherness and solidarity also reflect attempts to utilise the existing nationalistic cultural repertoire of the Norwegian concept of dugnad. This has resulted in millions of people becoming unemployed, particularly those working in industries such as hospitality and tourism. Rosenblum, Amalia. Compared to its Scandinavian neighbours Denmark and Sweden, the proportion of cases of infections and deaths have been much lower (WHO, 2021), despite the three countries sharing similar social welfare and healthcare systems. Cambridge University Press, Boudreau MC, Gefen D, Straub DW (2001) Validation in information systems research: a state-of-the-art assessment. Despite the criticism of imbibing such cultural repertoire, the alignment of the key values of Norwegian society with the core message of encouraging collective action is essential for a crisis narrative to be politically effective (Boin et al., 2016). Accessed 17 Jun 2021, World Health Organization (2021) WHO Coronavirus (COVID-19) Dashboard 2021 https://covid19.who.int/?gclid=Cj0KCQjw9_mDBhCGARIsAN3PaFNVuA3kABELXjY66cXUIVcTNNBkPrX57w1OtZL1GYBomSnvTRflQTcaAoxkEALw_wcB. Thus, Solberg embeds references to her private life, which also helps to personify the messages in her posts and thus relate with the public. By depicting herself as attuned to the emotions experienced by her followers during the pandemic and by utilising the moment to suggest ways of coping, Solbergs communication encapsulates the frame function of offering guidance for a persuasive narrative. J Fam Med Prim Care 9(8):3793. https://doi.org/10.4103/jfmpc.jfmpc_719_20, Reuters (2013) Iron Ernas softer side wins through in Norway election 2013. https://www.scmp.com/news/world/article/1307898/iron-ernas-softer-side-wins-through-norway-election. Be it advice to spend time in nature, or to keep social distance or self-isolation, we consider that Solbergs approach to coping aligns with the frame function of offering guidance. In addition, by relating with the public on an everyday basis and through the acknowledgment of shared challenges during crisis, Solbergs narrative also appears empathetic. Party Polit 20(1):3751. (2016). So much disinformation fills the airways now on that topic, especially until one can not be certain enough of one's sources. Following which, Erna Solberg, has been investigated by police and fined (The Guardian, 2021b). Adopting the correct and effective strategy indeed heavily influences the outcomes of crises. Here, we see that Solbergs is attempting to convey hope while also acknowledging the challenges and impact of COVID-19. on other topics to master your persuasive techniques. (2020) also discuss the importance of devising effective and successful communications for a sustained period without message fatigue setting in, which includes concern for the way the communication is framed. J Change Manag 21(1):6686. Many thanks to everyone in the health service who works hard and perseveres. The virus has spread quickly, causing fear and disruption wherever it goes. "How to Survive a Coronavirus Quarantine." Haaretz. Accessed 27 May 2021, Brgger N (2013) Historical network analysis of the web. Facebook, Menlo Park, California, United States. This dataset was derived from Crowd Tangle which can be accessed through request at https://www.crowdtangle.com/. Cite this article. the content on our site. J Manag 44(7):285987. https://doi.org/10.1057/palgrave.crr.1550049, Coombs WT (2015) Ongoing crisis communication: planning, managing and responding. https://doi.org/10.1177/1354856520933747, Jrgensen-Vitters KA (2021) From fresh air and sunbathing to wildlife and snow caves: Friluftslivin norwegian primary schools, 19391980. https://doi.org/10.1287/orsc.4.4.577, Shen L (2010) Mitigating psychological reactance: the role of message-induced empathy in persuasion. More than 210,000 cases have now been reported to WHO, and more than 9,000 people have lost their lives. https://doi.org/10.1007/s11920-020-01189-6, Heath R, O Hair H (2010) The significance of crisis and risk communication. Further, we concur with Christensen and Lgreid (2020) who write that the political leadership has succeeded well in connecting governance capacity and legitimacy using the argument that Norway had sufficient resources to deal with the crisis. Health Market Q 36(2):12035. https://www.audienceproject.com/wp-content/uploads/study_social_media_across_the_nordics.pdf. It has led to job and economic losses, an increase in stress and mental health disorders, and changes in education systems. Not only has the number of infections and deaths in Norway been much lower than most countries in Europe, but the healthcare services have also remained stable, and society has remained relatively open (Lund, 2021). The paper also showed how persuasive narratives are delivered through praising the publics efforts, promoting togetherness, caring about the publics well-being, displaying optimism and confidence in the governments measures. For example, after introduction of the ban to travel to cabins and after the governments decision to extend regulations until after Easter, Solberg posted the following on April 4, 2020, receiving a high number of likes: I feel proud when I see how we handle this together. For example, we may serve you a personalized ad based Anyone you share the following link with will be able to read this content: Sorry, a shareable link is not currently available for this article. To understand user behavior in order to provide you In times of crisis, we understand how dependent we are on each other. Caleb S. has been providing writing services for over five years and has a Masters degree from Oxford University. A simpler, faster test is here: Abbott Laboratories have developed a COVID-19 test that produces the results in five minutes, onsite, and the FDA has just authorized the first at-home swab. In: Heath R, O Hair (eds) Handbook of risk and crisis communication. Every persuasive speech and essay needs to have three essential components. Information about how to access raw material included in this study can be found in the data availability statement at the end of the article. Friluftsliv is associated with grand narratives of Norwegian national identity depicting outdoor adventures, foraging, and a deep connection to nature (Jrgensen-Vitters, 2021). If you are a middle-aged man looking to have a good time dating man half your age, this article . (2020), in situations characterised by uncertainty and fear, responsible leaders need to signal that they are in control of the situation, which can be demonstrated by making decisions with confidence and honesty. Mixpanel, Optimizely Web, SatisMeter, The COVID-19 Pandemic Finding Solutions, Applying Lessons Learned (Remarks as prepared for delivery. Persuasive speech against online dating - Register and search over 40 million singles: matches and more. Good topics for persuasive essays can vary depending on your interests and the assignment requirements. 227246, Balmas M, Rahat G, Sheafer T, Shenhav SR (2014) Two routes to personalized politics: Centralized and decentralized personalization. To monitor the performance of our site and to enhance Moreover, crises such as the COVID-19 pandemic can disrupt the socio-political order of societies, leaving a cognitive void in the minds of the public that can be filled with fear and uncertainty (Boin et al., 2016). J Theory Soc Behav 20(1):4363. All posts presented here were translated from Norwegian to English by the authors. This paper by focusing on the Norwegian case and more specifically on the Norwegian Prime Ministers Facebook use during the time of COVID-19 pandemic aims to explore the use of social media platforms by political leaders during crisis. If material is not included in the articles Creative Commons license and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. However, upon her appointment as Prime Minister, Solberg displayed a softer side by caring about voters jobs, health, and schools (Notaker and Tvedt, 2021). The use of dugnad as a cultural repertoire has, however, met with criticism from some scholars, who argue that a word associated with solidarity, unity, and voluntary work obscures the forced nature of the measures (Tjora, 2020) and shifts the onus for finding solutions onto individual citizens or groups (Nilsen and Skarpenes, 2020; Hungnes, 2016). In doing so, the messages also emphasise self-efficacy and trust in the government. Protests against social distancing and masks, the impact on economy and the people 4. Check out some examples of persuasive speeches on Covid-19: Persuasive Speech About Covid-19 Example (2021) on the topic of mental health in the Norwegian population during the COVID-19 pandemic found that a substantial proportion of the population experienced significant psychological distress in the early phases. persuasive speech performance was recorded and sent to the raters for evaluation. Accessed 25 May 2021, Jenzen O, Erhart I, Eslen-Ziya H, Korkut U, McGarry A (2021) The symbol of social media in contemporary protest: Twitter and the Gezi Park movement. Hence, Solberg used Facebook to capitalise on a wide-reaching social medium (Hallahan, 2010). Dugnad: a case of the moral premise of the Norwegian welfare state. The dataset analysed during the current study is available through the public profile of Erna Solberg on Facebook: https://www.facebook.com/ernasolberg/. The economic impact of Covid19 has been immense. Conclusion The new coronavirus pandemic is upending life as we know it. https://www.dagsavisen.no/nyheter/innenriks/2020/10/30/fhi-norge-ble-varslet-om-koronasmitte-fra-osterrike-allerede-4-mars/. The use of the word I and how it was being used in reference to feel[ing] proud, we argue, highlights the positioning of self by Solberg. Argumentative Essay About Covid19 Sample PDF, Argumentative Essay About Covid19 With Introduction Body and Conclusion. For example, on November 5, 2020, Solberg made the following post announcing new national measures, which received over 5000 likes: My message to the Norwegian people is: Stay at home as much as possible. It will be a different Easter this year. COVID-19 is a disease caused by a new strain of coronavirus. Accessed 15th Apr, Larsson AO (2015) Pandering, protesting, engaging. In fact, for some scholars the use of social media while enabling mutual interaction between the leaders and recipients has altered the field of crisis communication altogether. Leverage current events and the shifting attitudes of the country to teach applicable public relations lessons. View CMST 2060 Persuasive Speech Final Outline .pdf from CMST 2060 at Louisiana State University. Then I look forward to seeing creativity unleashed. Research Instruments and Data Analysis 26 Mar 2020. Different sides argue about the benefits or dangers of the new vaccines. Conversations on COVID: How to persuade loved ones to stay at home Rob Grace, a Ph.D. student at Brown, drew from his research on humanitarian negotiation to offer advice on how to convince skeptical friends and family to protect themselves from COVID-19 via social distancing. Politiken. https://doi.org/10.1016/j.arcmed.2020.06.014, Article https://pure.au.dk/portal/files/181464339/The_unpleasant_truth_is_the_best_protection_against_coronavirus_Michael_Bang_Petersen.pdf. This Facebook post, shared soon after comprehensive shut-down measures were introduced, shows how important, for Solberg, was Norwegian solidarity expressed as we (March 12, 2020): Dear everyone. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/. Therefore, my appeal to you who want to study: do not put your life on hold, but apply for education this year! Aldoory L (2010) The ecological perspective and other ways to (re)consider cultural factors in risk communication. Check out some examples of persuasive speeches on Covid-19: Persuasive Speech About Vaccine For Covid-19. Health Commun 28(2):11932. 'CO' stands for corona, 'VI' for virus, and 'D' for disease. Disasters 39(1):122. Hence, it is not to our surprise that public officials nowadays are turning to social media platforms for communicating with the masses during crisis. (2014) Social media and disasters: a functional framework for social media use in disaster planning, response, and research. Finally, finish with a summary and call to action. The reason we could lead the bushfire science and technology recovery plan was we'd shifted to mitigation and adaptation four years earlier. (2016). Google Scholar, Henderson B, Vikander N (eds) (2007) Nature first: outdoor life the friluftsliv way. We use data collected by cookies and JavaScript libraries. The content of the message as well as its tone is also an important indicator of whether the recipients will comply or not (Sutton et al., 2013). These components include logic, ethics, and emotion. https://doi.org/10.1177/0894439312454267, Christensen T, Lgreid P (2020) Balancing governance capacity and legitimacy: how the Norwegian government handled the COVID19 crisis as a high performer. Correspondence to 2. Address counterarguments. Her posts were also imbued with appreciation and expression of gratitude towards healthcare workers and those who follow rules. https://doi.org/10.1016/j.bushor.2014.10.006, Hallahan K (1999) Seven models of framing: implications for public relations. How social distancing and safety precautions help decrease amount of cases 3. Let me share a wonderful little meeting with a lynx on the lawn on Varaldsy Have you had a nice summer? Google Scholar, Blix I, Birkeland MS, Thoresen S (2021) Worry and Mental Health in the COVID-19 Pandemic: Vulnerability Factors in the General Norwegian Population. (2012) Social media use by government: from the routine to the critical. 1). Once you have identified a topic, begin researching it. It elaborated on how crisis management on social media was done via the use of humour and personal information. Some parents express worry that masks might interfere with children's ability to learn or to socialize. In these posts, Solberg also shared pictures of herself being outdoors. They not only use these tools to communicate about crisis but also request information from the public. We can still reverse the trend here at home. Antnio Guterres is the ninth Secretary-General of the United Nations, who took office on 1st January 2017. Developing a persuasive narrative in communication is thus integral to succesful framing of the crisis and for a strategic leadership. They can be used to advocate for specific changes in policies or simply raise awareness about the virus. The nonpartisan Covid Crisis Group took matters into its own hands. Today we are confronted with a crisis like no other. https://www.coronatimes.net/norway-covid-19-nordic-trust/. Therefore, such media criticism might undermine the credibility of Solberg and her cabinet, leading to less credible and politically ineffective narratives. Norwegian party leaders on Facebook during the 2013 Short campaign. Solberg and the other ministers played an important role in communicating with citizens and the media through daily media briefings together with the NDH (Norwegian Directorate of Health) and NIPH (Norwegian Institute of Public Health) (Christensen and Lgreid, 2020). Whatever your point of view is, writing a persuasive essay about it is a good way of organizing your thoughts and persuading others. You should also check out other persuasive essay topics for brainstorming. (2013) discussed how for effective crisis communication strategy, the use of media channels, social mediaTwitter, and Facebookversus traditional newspaperswas more critical than the type of the crisis. Rich woman looking for older woman & younger man. pages Moreover, Schultz et al. If you need professional writing help, don't worry! 1. Only by acting in solidarity can communities save. The data was analysed through thematic analysis (Braun and Clarke, 2006): in the first step, we read all posts and generated the first set of codes. In conclusion, Covid19 has had a major impact on our lives in many ways. This adaption from a communicative stance to a more persuasive one could result from not only the perceived severity of the situation, but also the perceived risks of pandemic fatigue. 332 likes, 9 comments - Microbiology News (@microbiologynews) on Instagram: "The coronavirus that causes COVID-19 may spread through the air in tiny particles that infected p . Such emphasis on the risks is different from other posts where Solberg exhibits control and optimism much more strongly. It's not easy to navigate the dystopian future in South Park: Post Covid 1 & 2 and only the most brilliant among the characters can find ways to make it better. Our data that covers Erna Solbergs Facebook posts between February 27, 2020, and February 10, 2021 (a total of 271 posts) were extracted from Footnote 2 into an Excel sheet. Dr. Abreu Lanfranco provides some advice to help convince people to practice social distancing and remain at home to slow the spread of COVID-19. What unites us is more important than what separates us. (2016) for a persuasive narrative and in doing so, add contextual nuances to each theme. The text and video of this speech are slightly, though not substantively different from. The use of quotes in qualitative research. Publishers note Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Although Norway has relatively low infection rates, we also register here at home that the number of hospital admissions and the number of infected have increased recently. I am deeply grateful, proud and touched, for the way the Norwegian people have handled the biggest challenge for our society since World War II. Solbergs tough stance on issues such as immigration earned her the nickname of Jern-Erna [Iron Erna] (Reuters, 2013). Available at: https://www.theguardian.com/world/2021/apr/09/norway-prime-minister-erna-solberg-fined-breaking-covid-rules-birthday. Two other categories of individuals (those recently exposed to violence and those with pre-existing mental health problems) were found to be at special risk but worrying about the consequences of the pandemic was also found to contribute negatively to mental health. The theme of fostering hope in Solbergs posts was found to be particularly emphasized during and before national holidays or important events. But dont worry! It requires researching the latest information, understanding the facts, and presenting your argument persuasively. On This Page. During a crisis, leaders have a window of opportunity during which they can communicate a frame to not only make sense of the crisis but also to provide guidance and to portray themselves as attentive and concerned about the challenging circumstances faced by the public (Boin et al., 2016). The pandemic gave students a purpose and a cause for their work. Give yourself grace for grief. International Journal of Sociology and Social Policy. Future research can further explore how public leaders and health authorities frame crises situations, actions, issues, and responsibility to dramatise and reinforce key ideas (Hallahan, 1999). This will help ensure that your essay is well-informed and accurate. More than one out of four reported ongoing psychological distress over the threshold for clinically significant symptoms. This is the time for we. In doing so, she appears sensitive and caring towards the public. Public Relat Rev 37(1):2027. She was elected to the Parliament in 1989 where she was the youngest member of her party group (Notaker and Tvedt, 2021). contracts here. Hence, our paper showed how during crisis persuasive narratives are incorporated into the social media communication strategies of political leaders. In this blog post, well outline the basics of writing a persuasive essay. Inform Commun Soc 18(4):45973. Another post that emphasized the optimism for educational prospects was made on April 15, 2020, and drew over 5000 likes: Today is the last deadline to apply to a vocational school, college or university. Brill, pp 245259, Karlsen R, Enjolras B (2016) Styles of social media campaigning and influence in a hybrid political communication system: linking candidate survey data with Twitter data. Norway is at the beginning of the second wave of infection The virus is spreading rapidly and all counties now have outbreaks. on the pages you visit on our site. Here is a video about using persuasive techniques: Once you have written your first draft, there is one final step you need to take: proofreading and editing. 412445, Han RH, Schmidt MN, Waits WM, Bell AK, Miller TL (2020) Planning for mental health needs during COVID-19. (2020) argued that several nations have failed to address the mental health aspect among the public, as far more effort is being focused on understanding the epidemiology, clinical features, transmission patterns, and management of COVID-19. Following the lockdown, Norway became the first European country to announce that the situation was under control due to low levels of hospitalizations and mortalities (Christensen and Lgreid, 2020). 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